Ronald McDonald House McHappy Day
We proudly support the Ronald McDonald house!
Many families travel far from home to get treatment for their seriously ill or injured children. Often, it can be a long time to be away from home, or to divide a family. And, for children facing a serious medical crisis, nothing seems scarier than not having their mom and dad close by for love and support.
A Little Help Goes a Long Way Changing Children’s Lives Around the World.
McHappy Day continues to be McDonald’s® signature fundraiser benefiting RMHC and other children’s causes around the world.
This fundraiser is just one more way McDonald’s, its employees, owner/operators, suppliers, and customers demonstrate how small contributions can add up to make a huge difference in the lives of children. Since 2002, countries around the world have raised more than $170 million during McHappy Day® events. Here are some examples of how McHappy Day will be celebrated this year around the globe:
McHappy Day and “Give A Hand®” in the U.S.: Bringing Hope and Happiness to Families in Need
McHappy Day is November 10 and kicks-off McDonald’s annual “Give A Hand” fundraiser to support RMHC. The fundraiser will be in participating U.S. restaurants November 10 – 20, for customers to show their support for the Charity by purchasing a paper Hand for $1, $3, or $5. All proceeds from the paper Hand sales will be donated to RMHC. And, with every purchase of a McDonald’s Happy Meal® or Mighty Kids Meal® throughout the year, a donation is made to RMHC. These fundraisers are a few ways McDonald’s encourages customers to give back and help bring happiness to families in need.
McHappy Day Hong Kong: Run for Fun, Run for Love
To raise awareness among children and families about RMHC Hong Kong, McDonald’s Hong Kong hosted the seventh annual McHappy Day Kidathon on November 6, 2011. This signature fundraising event not only raises money for the Charity, it also encourages children to not just run for the love of running, but to run with a purpose; running for children who are sick and need support from their families. Children trained for the event with the help of a partner athletic club and they also were able to join in other fun runs.
McDonald’s Hong Kong has been supporting McHappy Day events for years. From 2007 onwards, McDonald’s customers and the Company have collected and donated almost US$2.7 million for the organization. Year-round Happy Meal donations, in-store promotions, RMHC Donation Boxes in restaurants and merchandise sales have also been implemented to raise funds for the Chapter. RMHC Hong Kong has served over 1,000 families for the past 15 years through their Ronald McDonald House program.
McDia Feliz Brazil – Exceeds 2010 Record
Some countries like Brazil have already celebrated McHappy Day in true style. McHappy Day, coordinated nationally by Instituto Ronald McDonald, the RMHC Chapter in Brazil, surpassed the record set in 2010 raising US$10.8 million in 2011.
On August 27, one hundred percent of proceeds of Big Mac sandwiches sales were donated to support children and adolescents with cancer. McDonald’s restaurants sold 1.6 million Big Mac sandwiches in one day throughout Brazil. Proceeds will benefit 59 institutions across the country whose mission is to fight cancer in children. It’s estimated 30,000 children will benefit from the money raised.
McDia Feliz in Guatemala: Turns BigMac Sandwiches into Smiles!
McDia Feliz in Guatemala is considered a national celebration, a holiday, and every year citizens anxiously wait to participate and make a difference. This year, McDia Feliz took place on October 5 and presidential candidates along with celebrities, celebrities, journalists, sports personalities and national media actively supported the Day by promoting it and volunteering at McDonald’s restaurants. From the time that the doors opened at 9 AM till they closed at midnight, a total of 438,513 Big Macs were sold, raising US$1.2 million to benefit children and families served by the Fundación Ronald McDonald Guatemala. McDia Feliz certainly turned Big Mac sandwiches into smiles!
For the past 13 years, McDia Feliz has raised US$6.5 million benefiting children and families in Guatemala. Funds raised this year will support the operations of two Ronald McDonald Houses and a Ronald McDonald Family Room benefiting over 11,000 children and families.